Crafting simple products.
Building real solutions.

Founder, builder, and internet generalist focused on clarity, consistency, and solving problems that matter.

I didn't start as a founder.

I've been a courier boy, process associate, customer support exec, marketer, PM, CTO — and failed more times than I can count.

Now I build lean products, document what I learn, and help people ship without overthinking.

No hype. No fake growth stories. Just real work.

What I do now

Build small, focused SaaS products
Write about startups, AI, consistency, and leverage
Help founders think clearly and ship faster
Experiment in public and share lessons

If it doesn't reduce friction, I'm not interested.

Things I'm building

Bogar AI

An AI studio for creators and teams to generate text, images, and video — without tool overload.

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AutoSkedule

A Chrome extension to schedule LinkedIn & Twitter posts in one click. Set slots once. Never think again.

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How I think

Consistency beats intensity
Simple systems > motivation
Customers explain products better than founders
Distribution is a feature
Boredom creates clarity

I optimize for long-term calm, not short-term dopamine.

I write about:

Building in public
SaaS & distribution
AI without hype
Clarity, systems, and focus

Short. Direct. Actionable.

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© Hari Kumaran

Built with clarity, not templates.